{"id":1492,"date":"2023-03-13T11:48:46","date_gmt":"2023-03-13T10:48:46","guid":{"rendered":"https:\/\/whatmkt.com\/faq-items\/que-es-el-marketing-de-automatizaciones\/"},"modified":"2023-03-14T17:24:48","modified_gmt":"2023-03-14T17:24:48","slug":"que-es-el-marqueting-dautomatitzacions","status":"publish","type":"avada_faq","link":"https:\/\/whatmkt.com\/ca\/faq-items\/que-es-el-marqueting-dautomatitzacions\/","title":{"rendered":"Qu\u00e8 \u00e9s el m\u00e0rqueting d&#8217;automatitzacions?"},"content":{"rendered":"<p>El m\u00e0rqueting d&#8217;automatitzaci\u00f3 \u00e9s una<strong> t\u00e8cnica de m\u00e0rqueting que utilitza programari per a automatitzar unes certes tasques i processos de m\u00e0rqueting<\/strong>. Amb el m\u00e0rqueting d&#8217;automatitzaci\u00f3, les empreses poden dissenyar campanyes de m\u00e0rqueting personalitzades i dirigides a segments espec\u00edfics de l&#8217;audi\u00e8ncia, la qual cosa pot resultar en una major efic\u00e0cia i efici\u00e8ncia.<\/p>\n<p>El m\u00e0rqueting d&#8217;automatitzaci\u00f3 se centra en l&#8217;automatitzaci\u00f3 de tasques repetitives i en la creaci\u00f3 de fluxos de treball per al seguiment i la conversi\u00f3 de clients potencials. Els processos automatitzats poden incloure la generaci\u00f3 de correus electr\u00f2nics personalitzats, la segmentaci\u00f3 de l&#8217;audi\u00e8ncia i la gesti\u00f3 de leads, la qualificaci\u00f3 i seguiment de leads, la gesti\u00f3 de campanyes publicit\u00e0ries en xarxes socials i la integraci\u00f3 amb eines d&#8217;an\u00e0lisi web per al seguiment i el mesurament de resultats.<\/p>\n<p>A m\u00e9s, el m\u00e0rqueting d&#8217;automatitzaci\u00f3 permet a les empreses crear i administrar f\u00e0cilment campanyes de m\u00e0rqueting en m\u00faltiples canals, la qual cosa pot millorar l&#8217;experi\u00e8ncia del client i augmentar l&#8217;efic\u00e0cia de l&#8217;estrat\u00e8gia de m\u00e0rqueting general. Amb aquesta t\u00e8cnica de m\u00e0rqueting, les empreses poden estalviar temps i recursos en automatitzar tasques repetitives i enfocar-se en el desenvolupament de campanyes de m\u00e0rqueting m\u00e9s creatives i efectives.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El m\u00e0rqueting d&#8217;automatitzaci\u00f3 \u00e9s una t\u00e8cnica de m\u00e0rqueting que utilitza  [&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"faq_category":[39],"class_list":["post-1492","avada_faq","type-avada_faq","status-publish","format-standard","hentry","faq_category-transformacio-digital-2"],"_links":{"self":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/avada_faq\/1492","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/avada_faq"}],"about":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/types\/avada_faq"}],"author":[{"embeddable":true,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/comments?post=1492"}],"version-history":[{"count":3,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/avada_faq\/1492\/revisions"}],"predecessor-version":[{"id":1514,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/avada_faq\/1492\/revisions\/1514"}],"wp:attachment":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/media?parent=1492"}],"wp:term":[{"taxonomy":"faq_category","embeddable":true,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/faq_category?post=1492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}