{"id":1390,"date":"2023-03-13T07:32:47","date_gmt":"2023-03-13T06:32:47","guid":{"rendered":"https:\/\/whatmkt.com\/consigue-mas-clientes\/"},"modified":"2024-08-22T10:24:21","modified_gmt":"2024-08-22T08:24:21","slug":"aconsegueix-mes-clients","status":"publish","type":"page","link":"https:\/\/whatmkt.com\/ca\/aconsegueix-mes-clients\/","title":{"rendered":"SEM"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:4%;--awb-padding-right:10%;--awb-padding-bottom:4%;--awb-padding-left:10%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-align-content-center fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-z-index:9999;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-text-color:#000000;--awb-margin-top-small:10px;--awb-margin-bottom-small:10px;--awb-font-size:128px;\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Hanken Grotesk&quot;;font-style:normal;font-weight:700;margin:0;text-transform:uppercase;font-size:1em;--fontSize:128;line-height:1;\"><p>Ag\u00e8ncia de<br \/>\n<span style=\"text-decoration: underline; text-decoration-color: #f50002;\"><em>sem<\/em><\/span><\/p><\/h1><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:#000000;--awb-margin-top-small:10px;--awb-margin-bottom-small:10px;--awb-font-size:50px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Hanken Grotesk&quot;;font-style:normal;font-weight:400;margin:0;font-size:1em;--fontSize:50;line-height:1;\">Saps com aconseguir m\u00e9s clients?<\/h2><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:3%;--awb-padding-right:10%;--awb-padding-bottom:3%;--awb-padding-left:10%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><div class=\"fusion-text fusion-text-2\">\n<p>Si vols saber com aconseguir m\u00e9s clients, en<strong> What! Marketing<\/strong> tenim les respostes que necessites. El nostre equip domina les estrat\u00e8gies de posicionament SEU en <strong>Google<\/strong>, <strong>Google My Business<\/strong>, <strong>Amazon<\/strong> i <strong>Youtube<\/strong>. I no sols aix\u00f2, sin\u00f3 que tamb\u00e9 podem ajudar-te en la creaci\u00f3 de campanyes de PAID en xarxes socials i campanyes de <strong>Google ADS<\/strong> mitjan\u00e7ant la segmentaci\u00f3 de p\u00fablics espec\u00edfics. Podem aconseguir que el teu missatge i els teus productes o serveis arribin de manera directa al teu p\u00fablic objectiu.<\/p>\n<\/div>\n<div class=\"fusion-separator fusion-full-width-sep\"><\/div>\n<div class=\"accordian fusion-accordian\">\n<div id=\"accordion-1390-1\" class=\"panel-group fusion-toggle-icon-boxed\">\n<div class=\"fusion-panel panel-default panel-f30d52f24c8793938 fusion-toggle-has-divider\">\n<div class=\"panel-heading\">\n<h3 id=\"toggle_f30d52f24c8793938\" class=\"panel-title toggle fusion-responsive-typography-calculated\" data-fontsize=\"15\" data-lineheight=\"18.75px\"><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><div class=\"fusion-image-element \" style=\"--awb-aspect-ratio:2 \/ 1;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none has-aspect-ratio\"><img decoding=\"async\" width=\"1000\" height=\"750\" title=\"what-marketing-2\" src=\"https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-2.jpg\" data-orig-src=\"https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-2.jpg\" class=\"lazyload img-responsive wp-image-4548 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271000%27%20height%3D%27750%27%20viewBox%3D%270%200%201000%20750%27%3E%3Crect%20width%3D%271000%27%20height%3D%27750%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-2-200x150.jpg 200w, https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-2-400x300.jpg 400w, https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-2-600x450.jpg 600w, https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-2-800x600.jpg 800w, https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-2.jpg 1000w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 740px) 100vw, 800px\" data-orig- alt=\"-\"><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-padding-top-small:6%;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"accordian fusion-accordian\" style=\"--awb-padding-bottom:3%;--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:15px;--awb-icon-alignment:left;--awb-hover-color:var(--awb-color2);--awb-border-color:var(--awb-color3);--awb-background-color:var(--awb-color1);--awb-divider-color:var(--awb-color3);--awb-divider-hover-color:var(--awb-color3);--awb-icon-color:var(--awb-color4);--awb-title-color:var(--awb-color7);--awb-content-color:var(--awb-color7);--awb-icon-box-color:var(--awb-color6);--awb-toggle-hover-accent-color:var(--awb-color4);--awb-title-font-family:&quot;Hanken Grotesk&quot;;--awb-title-font-weight:400;--awb-title-font-style:normal;--awb-title-font-size:25px;--awb-title-letter-spacing:var(--awb-typography1-letter-spacing);--awb-title-line-height:var(--awb-typography1-line-height);--awb-content-font-family:&quot;Hanken Grotesk&quot;;--awb-content-font-style:normal;--awb-content-font-weight:400;\"><div class=\"panel-group fusion-toggle-icon-unboxed\" id=\"accordion-1390-1\"><div class=\"fusion-panel panel-default panel-f30d52f24c8793938 fusion-toggle-no-divider\" style=\"--awb-title-color:var(--awb-color7);--awb-content-color:var(--awb-color7);\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_f30d52f24c8793938\"><a class=\"active\" aria-expanded=\"true\" aria-controls=\"f30d52f24c8793938\" role=\"button\" data-toggle=\"collapse\" data-target=\"#f30d52f24c8793938\" href=\"#f30d52f24c8793938\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\"> SEM - Anuncis a Google ADS<\/span><\/a><\/h3><\/div><div id=\"f30d52f24c8793938\" class=\"panel-collapse collapse in\" aria-labelledby=\"toggle_f30d52f24c8793938\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p><strong>SEM<\/strong> s\u00f3n les sigles de <strong>Search Engine M\u00e0rqueting<\/strong>, una estrat\u00e8gia digital que t\u00e9 com a objectiu millorar el posicionament en els motors de cerca, per\u00f2 no el fa de manera org\u00e0nica, sin\u00f3 a canvi d\u2019un import econ\u00f2mic. B\u00e0sicament, consisteix a fer campanyes de publicitat a partir de paraules clau i pagar perqu\u00e8 quan un usuari faci una cerca relacionada amb el teu producte o servei, li apareguis en primer lloc.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-399720b98f68663d2 fusion-toggle-no-divider\" style=\"--awb-title-color:var(--awb-color7);--awb-content-color:var(--awb-color7);\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_399720b98f68663d2\"><a class=\"active\" aria-expanded=\"true\" aria-controls=\"399720b98f68663d2\" role=\"button\" data-toggle=\"collapse\" data-target=\"#399720b98f68663d2\" href=\"#399720b98f68663d2\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\"> Campanyes de PAID en xarxes socials<\/span><\/a><\/h3><\/div><div id=\"399720b98f68663d2\" class=\"panel-collapse collapse in\" aria-labelledby=\"toggle_399720b98f68663d2\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>No sols es poden fer campanyes publicit\u00e0ries de pagament per a posicionar els teus productes o serveis en <strong>Google<\/strong>, tamb\u00e9 pot fer-se en xarxes socials com <strong>Linkedin<\/strong>, <strong>Instagram<\/strong> i <strong>TikTok<\/strong>.<\/p>\n<p>En <strong>What<\/strong>! podem encarregar-nos d\u2019elaborar anuncis originals, cridaners i que siguin una veritable temptaci\u00f3 per als teus clients potencials. Tu decideix quant vols invertir i de la resta ens encarreguem nosaltres.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:3%;--awb-padding-right:10%;--awb-padding-bottom:3%;--awb-padding-left:10%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-bottom-small:10px;--awb-font-size:48px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;font-size:1em;--fontSize:48;line-height:1;\">Oblida\u2019t de com aconseguir m\u00e9s clients<\/h2><\/div><div class=\"fusion-text fusion-text-2\"><p>De com aconseguir m\u00e9s clients ens ocupem nosaltres. Confia en\u00a0<a href=\"https:\/\/www.instagram.com\/whatmkt\/\" target=\"_blank\" rel=\"noopener\">What! Marketing<\/a> per a millorar les teves campanyes SEM en els cercadors que m\u00e9s t\u2019interessin i crear campanyes que atreguin nous clients a la teva empresa.<\/p>\n<p>Estem preparats per a ajudar-te a cr\u00e9ixer!<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_3 1_3 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"https:\/\/whatmkt.com\/ca\/contacte\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Preparats, llestos: a cr\u00e9ixer!<\/span><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:3%;--awb-padding-right:10%;--awb-padding-bottom:3%;--awb-padding-left:10%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-margin-bottom-small:0px;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><style type=\"text\/css\">.fusion-faqs-wrapper #accordian-1 .fusion-panel { border-color:var(--awb-color1); }.fusion-faqs-wrapper #accordian-1 .fusion-panel:hover{ border-color: var(--awb-color1); }.fusion-accordian #accordian-1 .panel-title a .fa-fusion-box:before{ font-size: 16px;width: 16px;}.fusion-accordian #accordian-1 .panel-title a .fa-fusion-box{ color: var(--awb-color4);}.fusion-accordian  #accordian-1 .panel-title a{font-size:25px;font-family:\"Hanken Grotesk\";font-style:normal;font-weight:400;}.fusion-accordian  #accordian-1 .panel-title a:not(:hover){}.fusion-accordian  #accordian-1 .toggle-content{font-family:var(--awb-typography4-font-family);font-weight:var(--awb-typography4-font-weight);font-style:var(--awb-typography4-font-style);}.fusion-accordian #accordian-1 .panel-title a:hover,.fusion-accordian #accordian-1 .panel-title a.hover { color: var(--awb-color4);}.fusion-faq-shortcode .fusion-accordian #accordian-1 .fusion-toggle-boxed-mode:hover .panel-title a { color: var(--awb-color4);}.fusion-accordian #accordian-1.fusion-toggle-icon-unboxed .panel-title a:hover .fa-fusion-box,.fusion-accordian #accordian-1.fusion-toggle-icon-unboxed .panel-title a.hover .fa-fusion-box { color: var(--awb-color4); }.fusion-faqs-wrapper .fusion-accordian  #accordian-1 .fusion-panel {padding-bottom: 3%;}<\/style><div class=\"fusion-faq-shortcode\" style=\"\"><div class=\"fusion-faqs-wrapper\"><div class=\"accordian fusion-accordian\"><div class=\"panel-group  fusion-toggle-icon-unboxed\" id=\"accordian-1\"><div class=\"fusion-panel panel-default fusion-faq-post fusion-faq-post-1503 aconsegueix-mes-clients \"><span class=\"entry-title rich-snippet-hidden\">Qu\u00e8 \u00e9s el SEM?<\/span><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/whatmkt.com\/ca\/author\/admin\/\" title=\"Entrades de admin\" rel=\"author\">admin<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2023-03-14T20:08:31+01:00<\/span><div class=\"panel-heading\"><h3 id=\"faq_1-1503\" class=\"panel-title toggle\"><a data-toggle=\"collapse\" class=\"collapsed\" data-target=\"#collapse-1-1503\" href=\"#collapse-1-1503\" aria-expanded=\"false\"><div class=\"fusion-toggle-icon-wrapper\"><div class=\"fusion-toggle-icon-wrapper-main\"><div class=\"fusion-toggle-icon-wrapper-sub\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/div><\/div><\/div><div class=\"fusion-toggle-heading\">Qu\u00e8 \u00e9s el SEM?<\/div><\/a><\/h3><\/div><div id=\"collapse-1-1503\" aria-labelledby=\"faq_1-1503\" class=\"panel-collapse collapse\"><div class=\"panel-body toggle-content post-content\"><p>El SEM (Search Engine M\u00e0rqueting) \u00e9s un conjunt de t\u00e8cniques i estrat\u00e8gies de m\u00e0rqueting en l\u00ednia que s&#8217;utilitzen per a augmentar la visibilitat d&#8217;un lloc web en els resultats de cerca pagats i en altres llocs dels motors de cerca, com Google, Bing i Yahoo.<\/p>\n<p>El SEM implica l&#8217;\u00fas de la publicitat en l\u00ednia, com els anuncis de cerca pagats (tamb\u00e9 coneguts com a anuncis de pagament per clic o PPC), per a promocionar un lloc web i atreure a m\u00e9s usuaris a trav\u00e9s dels resultats de cerca patrocinats. Els anunciants ofereixen per a mostrar els seus anuncis en els resultats de cerca per a paraules clau espec\u00edfiques i nom\u00e9s paguen quan alg\u00fa fa clic en el seu anunci.<\/p>\n<p>El SEM tamb\u00e9 inclou l&#8217;\u00fas de t\u00e8cniques d&#8217;optimitzaci\u00f3 de la p\u00e0gina de dest\u00ed i l&#8217;oferta per a millorar la rellev\u00e0ncia dels anuncis i augmentar la taxa de conversi\u00f3. Aix\u00f2 s&#8217;aconsegueix mitjan\u00e7ant la creaci\u00f3 de p\u00e0gines de dest\u00ed que siguin rellevants per a les paraules clau espec\u00edfiques i que estiguin dissenyades per a persuadir als usuaris a prendre una acci\u00f3 espec\u00edfica, com fer una compra o enviar un formulari de contacte.<\/p>\n<p>En resum, el SEM \u00e9s una manera de promocionar un lloc web en l\u00ednia mitjan\u00e7ant l&#8217;\u00fas d&#8217;anuncis de cerca pagats i t\u00e8cniques d&#8217;optimitzaci\u00f3 de la p\u00e0gina de dest\u00ed per a augmentar la visibilitat i atreure a m\u00e9s usuaris a trav\u00e9s dels resultats de cerca patrocinats. En utilitzar les t\u00e8cniques i estrat\u00e8gies de SEM de manera efectiva, les empreses poden augmentar el tr\u00e0nsit i les conversions del seu lloc web, millorar la visibilitat de la marca i augmentar el seu \u00e8xit en l\u00ednia.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default fusion-faq-post fusion-faq-post-1502 aconsegueix-mes-clients \"><span class=\"entry-title rich-snippet-hidden\">Qu\u00e8 \u00e9s el posicionament SEO?<\/span><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/whatmkt.com\/ca\/author\/admin\/\" title=\"Entrades de admin\" rel=\"author\">admin<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2023-03-14T20:10:01+01:00<\/span><div class=\"panel-heading\"><h3 id=\"faq_1-1502\" class=\"panel-title toggle\"><a data-toggle=\"collapse\" class=\"collapsed\" data-target=\"#collapse-1-1502\" href=\"#collapse-1-1502\" aria-expanded=\"false\"><div class=\"fusion-toggle-icon-wrapper\"><div class=\"fusion-toggle-icon-wrapper-main\"><div class=\"fusion-toggle-icon-wrapper-sub\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/div><\/div><\/div><div class=\"fusion-toggle-heading\">Qu\u00e8 \u00e9s el posicionament SEO?<\/div><\/a><\/h3><\/div><div id=\"collapse-1-1502\" aria-labelledby=\"faq_1-1502\" class=\"panel-collapse collapse\"><div class=\"panel-body toggle-content post-content\"><p><strong>El posicionament SEO <\/strong>(Search Engine Optimization) es refereix a les pr\u00e0ctiques i t\u00e8cniques utilitzades per a optimitzar un lloc web i millorar la seva visibilitat en els resultats de cerca org\u00e0nics dels motors de cerca, com Google, Bing i Yahoo.<\/p>\n<p><strong>L&#8217;objectiu del SEO <\/strong>\u00e9s millorar la qualitat i quantitat de tr\u00e0nsit org\u00e0nic d&#8217;un lloc web en millorar la seva posici\u00f3 en els resultats de cerca per a les paraules clau rellevants per al negoci. Per a aconseguir aix\u00f2, s&#8217;utilitzen diverses t\u00e8cniques d&#8217;optimitzaci\u00f3 en el lloc web, incloent:<\/p>\n<p><strong>Recerca de paraules clau<\/strong>: La recerca de paraules clau \u00e9s el proc\u00e9s d&#8217;identificar les paraules i frases que els usuaris utilitzen per a buscar informaci\u00f3 relacionada amb el negoci.<br \/>\n<strong>Optimitzaci\u00f3 del contingut<\/strong>: L&#8217;optimitzaci\u00f3 del contingut implica la creaci\u00f3 de contingut d&#8217;alta qualitat i rellevant que estigui optimitzat per a les paraules clau rellevants, amb t\u00edtols i etiquetes ben estructurats i contingut f\u00e0cil de llegir.<br \/>\n<strong>Optimitzaci\u00f3 de l&#8217;estructura del lloc web<\/strong>: L&#8217;optimitzaci\u00f3 de l&#8217;estructura del lloc web inclou l&#8217;optimitzaci\u00f3 de l&#8217;arquitectura d&#8217;informaci\u00f3 del lloc web, la millora de la velocitat de c\u00e0rrega del lloc web i la millora de la navegaci\u00f3 i la usabilitat del lloc web.<br \/>\n<strong>Generaci\u00f3 d&#8217;enlla\u00e7os:<\/strong> La generaci\u00f3 d&#8217;enlla\u00e7os implica la creaci\u00f3 d&#8217;enlla\u00e7os de qualitat que apuntin al lloc web des d&#8217;altres p\u00e0gines web rellevants.<br \/>\n<strong>Optimitzaci\u00f3 de l&#8217;experi\u00e8ncia de l&#8217;usuari<\/strong>: L&#8217;optimitzaci\u00f3 de l&#8217;experi\u00e8ncia de l&#8217;usuari implica la millora de l&#8217;accessibilitat, la facilitat de navegaci\u00f3, el temps de c\u00e0rrega del lloc web i la facilitat d&#8217;\u00fas en general.<\/p>\n<p>En millorar el posicionament SEO, les empreses poden augmentar la visibilitat del seu lloc web en els motors de cerca i atreure a m\u00e9s usuaris al seu lloc. Amb el temps, aix\u00f2 pot resultar en un augment de tr\u00e0nsit, una millora de la reputaci\u00f3 en l\u00ednia i un augment de les conversions i les vendes en l\u00ednia.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><style type=\"text\/css\">.fusion-faqs-wrapper #accordian-2 .fusion-panel { border-color:var(--awb-color1); }.fusion-faqs-wrapper #accordian-2 .fusion-panel:hover{ border-color: var(--awb-color1); }.fusion-accordian #accordian-2 .panel-title a .fa-fusion-box:before{ font-size: 16px;width: 16px;}.fusion-accordian #accordian-2 .panel-title a .fa-fusion-box{ color: var(--awb-color4);}.fusion-accordian  #accordian-2 .panel-title a{font-size:25px;font-family:\"Hanken Grotesk\";font-style:normal;font-weight:400;}.fusion-accordian  #accordian-2 .panel-title a:not(:hover){}.fusion-accordian  #accordian-2 .toggle-content{line-height:1.1;font-family:var(--awb-typography4-font-family);font-weight:var(--awb-typography4-font-weight);font-style:var(--awb-typography4-font-style);}.fusion-accordian #accordian-2 .panel-title a:hover,.fusion-accordian #accordian-2 .panel-title a.hover { color: var(--awb-color4);}.fusion-faq-shortcode .fusion-accordian #accordian-2 .fusion-toggle-boxed-mode:hover .panel-title a { color: var(--awb-color4);}.fusion-accordian #accordian-2.fusion-toggle-icon-unboxed .panel-title a:hover .fa-fusion-box,.fusion-accordian #accordian-2.fusion-toggle-icon-unboxed .panel-title a.hover .fa-fusion-box { color: var(--awb-color4); }.fusion-faqs-wrapper .fusion-accordian  #accordian-2 .fusion-panel {padding-bottom: 3%;}<\/style><div class=\"fusion-faq-shortcode\" style=\"\"><div class=\"fusion-faqs-wrapper\"><div class=\"accordian fusion-accordian\"><div class=\"panel-group  fusion-toggle-icon-unboxed\" id=\"accordian-2\"><div class=\"fusion-panel panel-default fusion-faq-post fusion-faq-post-1505 aconsegueix-mes-clients-2 \"><span class=\"entry-title rich-snippet-hidden\">Com es mesura l&#8217;impacte de les campanyes de Google ADS o PAID?<\/span><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/whatmkt.com\/ca\/author\/admin\/\" title=\"Entrades de admin\" rel=\"author\">admin<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2023-05-08T11:17:48+02:00<\/span><div class=\"panel-heading\"><h3 id=\"faq_2-1505\" class=\"panel-title toggle\"><a data-toggle=\"collapse\" class=\"collapsed\" data-target=\"#collapse-2-1505\" href=\"#collapse-2-1505\" aria-expanded=\"false\"><div class=\"fusion-toggle-icon-wrapper\"><div class=\"fusion-toggle-icon-wrapper-main\"><div class=\"fusion-toggle-icon-wrapper-sub\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/div><\/div><\/div><div class=\"fusion-toggle-heading\">Com es mesura l&#8217;impacte de les campanyes de Google ADS o PAID?<\/div><\/a><\/h3><\/div><div id=\"collapse-2-1505\" aria-labelledby=\"faq_2-1505\" class=\"panel-collapse collapse\"><div class=\"panel-body toggle-content post-content\"><p><strong>L&#8217;impacte de les campanyes de Google Ads o Paid<\/strong> es pot mesurar a trav\u00e9s de diverses m\u00e8triques i eines d&#8217;an\u00e0lisis. Algunes de les m\u00e8triques clau que es poden utilitzar per a mesurar l&#8217;impacte de les campanyes de Google Ads inclouen:<\/p>\n<p><strong>CTR (Clic-Through Rate)<\/strong>: El CTR mesura el percentatge d&#8217;usuaris que han fet clic en un anunci despr\u00e9s d&#8217;haver-lo vist. \u00c9s una mesura important de l&#8217;efectivitat d&#8217;un anunci en termes de generar inter\u00e8s i atreure tr\u00e0nsit al lloc web.<\/p>\n<p><strong>CPC (Cost per clic)<\/strong>: El CPC mesura el cost faig una mitjana de que s&#8217;ha pagat per cada clic en un anunci. \u00c9s una mesura important per a avaluar l&#8217;efici\u00e8ncia i rendibilitat d&#8217;una campanya de Google Ads.<\/p>\n<p><strong>CPA (Cost per adquisici\u00f3)<\/strong>: El CPA mesura el cost faig una mitjana de que s&#8217;ha pagat per cada conversi\u00f3, com una venda o un registre. \u00c9s una mesura important per a avaluar l&#8217;efic\u00e0cia d&#8217;una campanya en termes de generar conversions i vendes.<\/p>\n<p><strong>Impressions<\/strong>: Les impressions mesuren el nombre de vegades que s&#8217;ha mostrat un anunci als usuaris. \u00c9s una mesura important per a avaluar la visibilitat d&#8217;un anunci i l&#8217;efectivitat d&#8217;una campanya en termes de generar consci\u00e8ncia de marca.<\/p>\n<p>Per a mesurar l&#8217;impacte de les campanyes de Google Ads, es poden utilitzar eines d&#8217;an\u00e0lisis com Google Analytics, que permet rastrejar el tr\u00e0nsit del lloc web i avaluar el rendiment de les campanyes d&#8217;anuncis. Tamb\u00e9 es poden utilitzar les eines d&#8217;informes de Google Ads per a realitzar un seguiment i analitzar el rendiment de les campanyes i els anuncis, i ajustar l&#8217;estrat\u00e8gia de la campanya en funci\u00f3 dels resultats obtinguts. En general, l&#8217;an\u00e0lisi regular i l&#8217;optimitzaci\u00f3 de les campanyes s\u00f3n fonamentals per a mesurar i millorar l&#8217;impacte de les campanyes de Google Ads.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default fusion-faq-post fusion-faq-post-1504 aconsegueix-mes-clients-2 \"><span class=\"entry-title rich-snippet-hidden\">En qu\u00e8 es diferencien el SEO i el SEM?<\/span><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/whatmkt.com\/ca\/author\/admin\/\" title=\"Entrades de admin\" rel=\"author\">admin<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2023-03-14T20:08:08+01:00<\/span><div class=\"panel-heading\"><h3 id=\"faq_2-1504\" class=\"panel-title toggle\"><a data-toggle=\"collapse\" class=\"collapsed\" data-target=\"#collapse-2-1504\" href=\"#collapse-2-1504\" aria-expanded=\"false\"><div class=\"fusion-toggle-icon-wrapper\"><div class=\"fusion-toggle-icon-wrapper-main\"><div class=\"fusion-toggle-icon-wrapper-sub\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/div><\/div><\/div><div class=\"fusion-toggle-heading\">En qu\u00e8 es diferencien el SEO i el SEM?<\/div><\/a><\/h3><\/div><div id=\"collapse-2-1504\" aria-labelledby=\"faq_2-1504\" class=\"panel-collapse collapse\"><div class=\"panel-body toggle-content post-content\"><p>El <strong>SEO (Search Engine Optimization)<\/strong> i el <strong>SEM (Search Engine M\u00e0rqueting)<\/strong> s\u00f3n dues estrat\u00e8gies de m\u00e0rqueting en l\u00ednia que s&#8217;utilitzen per a augmentar la visibilitat d&#8217;un lloc web en els motors de cerca. Encara que tenen un objectiu similar, hi ha difer\u00e8ncies clau entre ambdues:<\/p>\n<p><strong>Resultats de cerca:<\/strong> El SEO s&#8217;enfoca en els resultats de cerca org\u00e0nics, mentre que el SEM s&#8217;enfoca en els resultats de cerca pagats. Els resultats de cerca org\u00e0nics s\u00f3n aquells que apareixen naturalment en els resultats de cerca sense pagar per publicitat. Els resultats de cerca pagats s\u00f3n aquells que apareixen en la part superior o inferior dels resultats de cerca i s&#8217;identifiquen com a anuncis.<br \/>\n<strong>Cost<\/strong>: El SEO \u00e9s una t\u00e8cnica de m\u00e0rqueting en l\u00ednia gratu\u00efta que no requereix un pressupost publicitari, per\u00f2 requereix temps i esfor\u00e7 per a aconseguir un bon posicionament en els resultats de cerca org\u00e0nics. D&#8217;altra banda, el SEM implica el pagament d&#8217;anuncis i, per tant, t\u00e9 un cost associat.<br \/>\n<strong>Temps<\/strong>: El SEO \u00e9s un proc\u00e9s a llarg termini que pot trigar setmanes o fins i tot mesos a donar resultats. D&#8217;altra banda, el SEM \u00e9s una estrat\u00e8gia de m\u00e0rqueting a curt termini que pot proporcionar resultats immediats.<br \/>\n<strong>Resultats<\/strong>: El SEO pot proporcionar un tr\u00e0nsit constant i sostenible al llarg del temps, mentre que el tr\u00e0nsit generat pel SEM es det\u00e9 una vegada que es det\u00e9 el pressupost publicitari.<\/p>\n<p>En resum, el SEO \u00e9s una t\u00e8cnica de m\u00e0rqueting en l\u00ednia gratu\u00efta que s&#8217;enfoca a millorar el posicionament en els resultats de cerca org\u00e0nics, mentre que el SEM \u00e9s una estrat\u00e8gia de m\u00e0rqueting pagada que s&#8217;enfoca en els resultats de cerca pagats. Totes dues estrat\u00e8gies tenen els seus avantatges i desavantatges, i l&#8217;elecci\u00f3 entre elles dependr\u00e0 dels objectius de l&#8217;empresa, el pressupost i el termini per a obtenir resultats.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"footnotes":""},"class_list":["post-1390","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/pages\/1390","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/comments?post=1390"}],"version-history":[{"count":27,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/pages\/1390\/revisions"}],"predecessor-version":[{"id":4651,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/pages\/1390\/revisions\/4651"}],"wp:attachment":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/media?parent=1390"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}