{"id":1398,"date":"2020-08-31T19:15:09","date_gmt":"2020-08-31T17:15:09","guid":{"rendered":"https:\/\/whatmkt.com\/agencia-marketing-de-contenidos\/"},"modified":"2024-08-21T12:35:08","modified_gmt":"2024-08-21T10:35:08","slug":"agencia-marketing-de-continguts","status":"publish","type":"page","link":"https:\/\/whatmkt.com\/ca\/agencia-marketing-de-continguts\/","title":{"rendered":"SEO"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:4%;--awb-padding-right:10%;--awb-padding-bottom:4%;--awb-padding-left:10%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-align-content-center fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-z-index:9999;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-text-color:#000000;--awb-margin-top-small:10px;--awb-margin-bottom-small:10px;--awb-font-size:128px;\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:uppercase;font-size:1em;--fontSize:128;line-height:1;\"><p>Ag\u00e8ncia de<br \/>\n<span style=\"text-decoration: underline; text-decoration-color: #f50002;\"><em>SEO<\/em><\/span><\/p><\/h1><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:#000000;--awb-margin-top-small:10px;--awb-margin-bottom-small:10px;--awb-font-size:50px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Hanken Grotesk&quot;;font-style:normal;font-weight:400;margin:0;font-size:1em;--fontSize:50;line-height:1;\">Est\u00e0s buscant una ag\u00e8ncia de m\u00e0rqueting de continguts especialitzada en SEO?<\/h2><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:3%;--awb-padding-right:10%;--awb-padding-bottom:3%;--awb-padding-left:10%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><div class=\"fusion-text fusion-text-2\">\n<p>Si est\u00e0s buscant una\u00a0<strong>ag\u00e8ncia de m\u00e0rqueting de continguts<\/strong>\u00a0que pugui ajudar-te a donar un impuls al teu negoci o projecte, avui \u00e9s el teu dia de sort. En<strong>\u00a0What! Marketing<\/strong> som especialistes en la creaci\u00f3 de contingut de qualitat per a ajudar els nostres clients a aconseguir un impacte positiu en l\u2019entorn digital. Ens agradaria que tu, anessis un d\u2019ells.<\/p>\n<\/div>\n<\/div><div class=\"fusion-image-element \" style=\"--awb-aspect-ratio:2 \/ 1;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none has-aspect-ratio\"><img decoding=\"async\" width=\"1000\" height=\"750\" title=\"what-marketing-4\" src=\"https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-4.jpg\" data-orig-src=\"https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-4.jpg\" class=\"lazyload img-responsive wp-image-4552 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271000%27%20height%3D%27750%27%20viewBox%3D%270%200%201000%20750%27%3E%3Crect%20width%3D%271000%27%20height%3D%27750%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-4-200x150.jpg 200w, https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-4-400x300.jpg 400w, https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-4-600x450.jpg 600w, https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-4-800x600.jpg 800w, https:\/\/whatmkt.com\/wp-content\/uploads\/2024\/08\/what-marketing-4.jpg 1000w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 740px) 100vw, 800px\" data-orig- alt=\"-\"><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-padding-top-small:6%;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"accordian fusion-accordian\" style=\"--awb-padding-bottom:3%;--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:15px;--awb-icon-alignment:left;--awb-hover-color:var(--awb-color2);--awb-border-color:var(--awb-color3);--awb-background-color:var(--awb-color1);--awb-divider-color:var(--awb-color3);--awb-divider-hover-color:var(--awb-color3);--awb-icon-color:var(--awb-color4);--awb-title-color:var(--awb-color7);--awb-content-color:var(--awb-color7);--awb-icon-box-color:var(--awb-color6);--awb-toggle-hover-accent-color:var(--awb-color4);--awb-title-font-family:&quot;Hanken Grotesk&quot;;--awb-title-font-weight:400;--awb-title-font-style:normal;--awb-title-font-size:25px;--awb-title-letter-spacing:var(--awb-typography1-letter-spacing);--awb-title-line-height:var(--awb-typography1-line-height);--awb-content-font-family:&quot;Hanken Grotesk&quot;;--awb-content-font-style:normal;--awb-content-font-weight:400;\"><div class=\"panel-group fusion-toggle-icon-unboxed\" id=\"accordion-1398-1\"><div class=\"fusion-panel panel-default panel-648387eec844e2879 fusion-toggle-no-divider\" style=\"--awb-title-color:var(--awb-color7);--awb-content-color:var(--awb-color7);\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_648387eec844e2879\"><a class=\"active\" aria-expanded=\"true\" aria-controls=\"648387eec844e2879\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-1398-1\" data-target=\"#648387eec844e2879\" href=\"#648387eec844e2879\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\"> Posicionament SEO<\/span><\/a><\/h3><\/div><div id=\"648387eec844e2879\" class=\"panel-collapse collapse in\" aria-labelledby=\"toggle_648387eec844e2879\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>El posicionament SEO es pot definir com un conjunt d\u2019estrat\u00e8gies que serveixen per aconseguir posicionar contingut en posicions preferents en els cercadors de Google, Youtube, Amazon i Google My Business.<\/p>\n<p>A What! m\u00e0rqueting ens encarreguem de buscar les paraules clau \u00f2ptimes per posicionar la teva empresa a les primeres posicions en els diferents motors de cerca. Un cop tinguem aquestes paraules, optimitzarem tot el contingut per aconseguir els millors resultats possibles.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-2cac25c4b873b16fd fusion-toggle-no-divider\" style=\"--awb-title-color:var(--awb-color7);--awb-content-color:var(--awb-color7);\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_2cac25c4b873b16fd\"><a aria-expanded=\"false\" aria-controls=\"2cac25c4b873b16fd\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-1398-1\" data-target=\"#2cac25c4b873b16fd\" href=\"#2cac25c4b873b16fd\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\"> Redacci\u00f3 de continguts amb criteris SEO<\/span><\/a><\/h3><\/div><div id=\"2cac25c4b873b16fd\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_2cac25c4b873b16fd\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>La redacci\u00f3 de continguts basada en criteris SEO \u00e9s un text optimitzat perqu\u00e8 els motors de cerca puguin indexar millor aquest text i posicionar-lo. El resum seria que podem escriure els textos de la teva p\u00e0gina web o del teu bloc perqu\u00e8 surtin entre els primers resultats als motors de cerca.<\/p>\n<ul>\n<li>Textos per a blog \u2192 es poden crear continguts que aportin valor afegit al teu projecte o empresa i que poden ser d\u2019inter\u00e8s per als teus clients potencials.<\/li>\n<li>Textos per a landings \u2192 perqu\u00e8 els productes i serveis que s\u2019hi descriuen apareguin en les primeres respostes que obtinguin els teus clients potencials quan el cerquin a Google.<\/li>\n<li>Textos per a descripcions de producte o servei a Youtube, Amazon o xarxes socials \u2192 podem crear continguts optimitzats per a totes aquestes plataformes perqu\u00e8 puguis treure el m\u00e0xim profit de cadascuna de les publicacions que facis.<\/li>\n<\/ul>\n<p>Ho posarem molt f\u00e0cil a Google perqu\u00e8 et trobi i pugui mostrar la teva p\u00e0gina web a clients potencials que estan interessats en els teus productes o serveis. Realitzarem un estudi de paraules clau que ser\u00e0 la base per optimitzar els continguts.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:3%;--awb-padding-right:10%;--awb-padding-bottom:3%;--awb-padding-left:10%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-bottom-small:10px;--awb-font-size:48px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;font-size:1em;--fontSize:48;line-height:1;\">Confia en What! per al m\u00e0rqueting de continguts de la teva empresa<\/h2><\/div><div class=\"fusion-text fusion-text-2\"><p>En la nostra\u00a0<a href=\"https:\/\/www.instagram.com\/whatmkt\/\" target=\"_blank\" rel=\"noopener\">ag\u00e8ncia de m\u00e0rqueting de continguts<\/a>\u00a0hi ha un equip din\u00e0mic, creatiu i professional que pot ser el teu gran aliat per a triomfar en el m\u00f3n digital, aconseguir m\u00e9s clients i incrementar els teus ingressos.<\/p>\n<p>Estem desitjant poder ajudar-te, a quines esperes?<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_3 1_3 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"https:\/\/whatmkt.com\/ca\/contacte\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Ens encantar\u00e0 con\u00e8ixer el teu projecte<\/span><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:3%;--awb-padding-right:10%;--awb-padding-bottom:3%;--awb-padding-left:10%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-margin-bottom-small:0px;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><style type=\"text\/css\">.fusion-faqs-wrapper #accordian-1 .fusion-panel { border-color:var(--awb-color1); }.fusion-faqs-wrapper #accordian-1 .fusion-panel:hover{ border-color: var(--awb-color1); }.fusion-accordian #accordian-1 .panel-title a .fa-fusion-box:before{ font-size: 16px;width: 16px;}.fusion-accordian #accordian-1 .panel-title a .fa-fusion-box{ color: var(--awb-color4);}.fusion-accordian  #accordian-1 .panel-title a{font-size:25px;font-family:\"Hanken Grotesk\";font-style:normal;font-weight:400;}.fusion-accordian  #accordian-1 .panel-title a:not(:hover){}.fusion-accordian  #accordian-1 .toggle-content{font-family:var(--awb-typography4-font-family);font-weight:var(--awb-typography4-font-weight);font-style:var(--awb-typography4-font-style);}.fusion-accordian #accordian-1 .panel-title a:hover,.fusion-accordian #accordian-1 .panel-title a.hover { color: var(--awb-color4);}.fusion-faq-shortcode .fusion-accordian #accordian-1 .fusion-toggle-boxed-mode:hover .panel-title a { color: var(--awb-color4);}.fusion-accordian #accordian-1.fusion-toggle-icon-unboxed .panel-title a:hover .fa-fusion-box,.fusion-accordian #accordian-1.fusion-toggle-icon-unboxed .panel-title a.hover .fa-fusion-box { color: var(--awb-color4); }.fusion-faqs-wrapper .fusion-accordian  #accordian-1 .fusion-panel {padding-bottom: 3%;}<\/style><div class=\"fusion-faq-shortcode\" style=\"\"><div class=\"fusion-faqs-wrapper\"><div class=\"accordian fusion-accordian\"><div class=\"panel-group  fusion-toggle-icon-unboxed\" id=\"accordian-1\"><div class=\"fusion-panel panel-default fusion-faq-post fusion-faq-post-1494 marketing-de-continguts \"><span class=\"entry-title rich-snippet-hidden\">Qu\u00e8 \u00e9s el posicionament SEO?<\/span><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/whatmkt.com\/ca\/author\/admin\/\" title=\"Entrades de admin\" rel=\"author\">admin<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2023-03-14T20:03:57+01:00<\/span><div class=\"panel-heading\"><h3 id=\"faq_1-1494\" class=\"panel-title toggle\"><a data-toggle=\"collapse\" class=\"collapsed\" data-target=\"#collapse-1-1494\" href=\"#collapse-1-1494\" aria-expanded=\"false\"><div class=\"fusion-toggle-icon-wrapper\"><div class=\"fusion-toggle-icon-wrapper-main\"><div class=\"fusion-toggle-icon-wrapper-sub\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/div><\/div><\/div><div class=\"fusion-toggle-heading\">Qu\u00e8 \u00e9s el posicionament SEO?<\/div><\/a><\/h3><\/div><div id=\"collapse-1-1494\" aria-labelledby=\"faq_1-1494\" class=\"panel-collapse collapse\"><div class=\"panel-body toggle-content post-content\"><p>El posicionament SEO (Search Engine Optimization) \u00e9s el conjunt de <strong>t\u00e8cniques i estrat\u00e8gies utilitzades per a millorar la visibilitat i el r\u00e0nquing d&#8217;un lloc web en els resultats de cerca org\u00e0nics dels motors de cerca<\/strong>, com Google, Bing, Yahoo, entre altres.<\/p>\n<p>L&#8217;objectiu del posicionament SEO \u00e9s augmentar el tr\u00e0nsit org\u00e0nic i de qualitat a un lloc web a trav\u00e9s de la millora de la seva rellev\u00e0ncia i autoritat en els motors de cerca. Les t\u00e8cniques de SEO inclouen l&#8217;optimitzaci\u00f3 del contingut, l&#8217;optimitzaci\u00f3 de l&#8217;estructura del lloc web, la creaci\u00f3 d&#8217;enlla\u00e7os i la millora de l&#8217;experi\u00e8ncia de l&#8217;usuari.<\/p>\n<p>Per a millorar el posicionament SEO d&#8217;un lloc web, \u00e9s important tenir en compte els algorismes dels motors de cerca, que canvien constantment. Per tant, les t\u00e8cniques de SEO han de ser actualitzades i ajustades regularment per a continuar sent eficaces.<\/p>\n<p>Alguns dels <strong>beneficis del posicionament SEO <\/strong>inclouen l&#8217;augment de la visibilitat i la reputaci\u00f3 de la marca, la generaci\u00f3 de tr\u00e0nsit de qualitat i la millora del retorn de la inversi\u00f3. El posicionament SEO tamb\u00e9 pot ajudar les empreses a competir en l\u00ednia amb unes altres.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default fusion-faq-post fusion-faq-post-1493 marketing-de-continguts \"><span class=\"entry-title rich-snippet-hidden\">Qu\u00e8 \u00e9s el m\u00e0rqueting de continguts?<\/span><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/whatmkt.com\/ca\/author\/admin\/\" title=\"Entrades de admin\" rel=\"author\">admin<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2023-03-14T17:25:17+01:00<\/span><div class=\"panel-heading\"><h3 id=\"faq_1-1493\" class=\"panel-title toggle\"><a data-toggle=\"collapse\" class=\"collapsed\" data-target=\"#collapse-1-1493\" href=\"#collapse-1-1493\" aria-expanded=\"false\"><div class=\"fusion-toggle-icon-wrapper\"><div class=\"fusion-toggle-icon-wrapper-main\"><div class=\"fusion-toggle-icon-wrapper-sub\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/div><\/div><\/div><div class=\"fusion-toggle-heading\">Qu\u00e8 \u00e9s el m\u00e0rqueting de continguts?<\/div><\/a><\/h3><\/div><div id=\"collapse-1-1493\" aria-labelledby=\"faq_1-1493\" class=\"panel-collapse collapse\"><div class=\"panel-body toggle-content post-content\"><p>El m\u00e0rqueting de continguts \u00e9s una t\u00e8cnica de m\u00e0rqueting que consisteix a <strong>crear i distribuir contingut rellevant, valu\u00f3s i atractiu per a atreure i retenir a una audi\u00e8ncia espec\u00edfica<\/strong>. L&#8217;objectiu principal del m\u00e0rqueting de continguts \u00e9s establir una relaci\u00f3 de confian\u00e7a i lleialtat amb l&#8217;audi\u00e8ncia, la qual cosa al seu torn pot portar a un augment de la fidelitat de la marca i a una millora en les vendes.<\/p>\n<p>El contingut creat en el m\u00e0rqueting de continguts pot ser en format de text, imatges, v\u00eddeo, infografies, entre altres. El contingut ha de ser rellevant i valu\u00f3s per a l&#8217;audi\u00e8ncia, i ha d&#8217;estar dissenyat per a resoldre els problemes i desafiaments dels clients potencials.<\/p>\n<p>El m\u00e0rqueting de continguts s&#8217;enfoca a crear una relaci\u00f3 duradora amb l&#8217;audi\u00e8ncia a trav\u00e9s de contingut d&#8217;alta qualitat que educa, entret\u00e9 o inspira. La distribuci\u00f3 del contingut es realitza a trav\u00e9s de diferents canals, com a blogs, xarxes socials, correu electr\u00f2nic i altres mitjans digitals.<\/p>\n<p>Entre els beneficis del m\u00e0rqueting de continguts es troben l&#8217;augment de la visibilitat de la marca, l&#8217;augment del tr\u00e0nsit web i la generaci\u00f3 de leads de qualitat. A m\u00e9s, el m\u00e0rqueting de continguts ajuda a construir la reputaci\u00f3 de la marca, a establir l&#8217;autoritat i a millorar la relaci\u00f3 amb l&#8217;audi\u00e8ncia.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><style type=\"text\/css\">.fusion-faqs-wrapper #accordian-2 .fusion-panel { border-color:var(--awb-color1); }.fusion-faqs-wrapper #accordian-2 .fusion-panel:hover{ border-color: var(--awb-color1); }.fusion-accordian #accordian-2 .panel-title a .fa-fusion-box:before{ font-size: 16px;width: 16px;}.fusion-accordian #accordian-2 .panel-title a .fa-fusion-box{ color: var(--awb-color4);}.fusion-accordian  #accordian-2 .panel-title a{font-size:25px;font-family:\"Hanken Grotesk\";font-style:normal;font-weight:400;}.fusion-accordian  #accordian-2 .panel-title a:not(:hover){}.fusion-accordian  #accordian-2 .toggle-content{line-height:1.1;font-family:var(--awb-typography4-font-family);font-weight:var(--awb-typography4-font-weight);font-style:var(--awb-typography4-font-style);}.fusion-accordian #accordian-2 .panel-title a:hover,.fusion-accordian #accordian-2 .panel-title a.hover { color: var(--awb-color4);}.fusion-faq-shortcode .fusion-accordian #accordian-2 .fusion-toggle-boxed-mode:hover .panel-title a { color: var(--awb-color4);}.fusion-accordian #accordian-2.fusion-toggle-icon-unboxed .panel-title a:hover .fa-fusion-box,.fusion-accordian #accordian-2.fusion-toggle-icon-unboxed .panel-title a.hover .fa-fusion-box { color: var(--awb-color4); }.fusion-faqs-wrapper .fusion-accordian  #accordian-2 .fusion-panel {padding-bottom: 3%;}<\/style><div class=\"fusion-faq-shortcode\" style=\"\"><div class=\"fusion-faqs-wrapper\"><div class=\"accordian fusion-accordian\"><div class=\"panel-group  fusion-toggle-icon-unboxed\" id=\"accordian-2\"><div class=\"fusion-panel panel-default fusion-faq-post fusion-faq-post-1496 marketing-de-continguts-2 \"><span class=\"entry-title rich-snippet-hidden\">Per a qu\u00e8 serveix l&#8217;email m\u00e0rqueting?<\/span><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/whatmkt.com\/ca\/author\/admin\/\" title=\"Entrades de admin\" rel=\"author\">admin<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2023-03-14T17:28:07+01:00<\/span><div class=\"panel-heading\"><h3 id=\"faq_2-1496\" class=\"panel-title toggle\"><a data-toggle=\"collapse\" class=\"collapsed\" data-target=\"#collapse-2-1496\" href=\"#collapse-2-1496\" aria-expanded=\"false\"><div class=\"fusion-toggle-icon-wrapper\"><div class=\"fusion-toggle-icon-wrapper-main\"><div class=\"fusion-toggle-icon-wrapper-sub\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/div><\/div><\/div><div class=\"fusion-toggle-heading\">Per a qu\u00e8 serveix l&#8217;email m\u00e0rqueting?<\/div><\/a><\/h3><\/div><div id=\"collapse-2-1496\" aria-labelledby=\"faq_2-1496\" class=\"panel-collapse collapse\"><div class=\"panel-body toggle-content post-content\"><p>L&#8217;email m\u00e0rqueting \u00e9s una t\u00e8cnica de m\u00e0rqueting que utilitza el correu electr\u00f2nic per a enviar missatges promocionals, informatius o de contingut a una llista de correus electr\u00f2nics de clients o subscriptors interessats en la marca. L&#8217;email m\u00e0rqueting pot tenir diferents objectius, entre ells:<\/p>\n<ul>\n<li><strong>Generaci\u00f3 de vendes<\/strong>: l&#8217;email m\u00e0rqueting pot ser utilitzat per a promocionar productes o serveis i per a persuadir als destinataris a realitzar una compra.<\/li>\n<li><strong>Fidelitzaci\u00f3 de clients<\/strong>: l&#8217;email m\u00e0rqueting pot ser utilitzat per a mantenir als clients existents compromesos i connectats amb la marca, informant-los de novetats, ofertes i promocions exclusives.<\/li>\n<li><strong>Augment de la notorietat de marca<\/strong>: l&#8217;email m\u00e0rqueting pot ser utilitzat per a augmentar el coneixement i la visibilitat de la marca, presentant els productes o serveis i promocionant contingut relacionat amb la marca.<\/li>\n<li><strong>Augment del tr\u00e0nsit al lloc web<\/strong>: l&#8217;email m\u00e0rqueting pot ser utilitzat per a atreure als destinataris a visitar el lloc web de l&#8217;empresa i augmentar el tr\u00e0nsit.<\/li>\n<li><strong>Generaci\u00f3 de leads<\/strong>: l&#8217;email m\u00e0rqueting pot ser utilitzat per a atreure a nous clients potencials i generar leads per a l&#8217;empresa.<\/li>\n<\/ul>\n<p>En resum, l&#8217;email m\u00e0rqueting \u00e9s una eina efica\u00e7 per a arribar als clients i potencials clients de manera personalitzada i directa, amb la finalitat d&#8217;augmentar les vendes, la fidelitat dels clients i la notorietat de la marca.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default fusion-faq-post fusion-faq-post-1495 marketing-de-continguts-2 \"><span class=\"entry-title rich-snippet-hidden\">Quins beneficis comporta la gesti\u00f3 professional de xarxes socials?<\/span><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/whatmkt.com\/ca\/author\/admin\/\" title=\"Entrades de admin\" rel=\"author\">admin<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2023-03-14T17:27:13+01:00<\/span><div class=\"panel-heading\"><h3 id=\"faq_2-1495\" class=\"panel-title toggle\"><a data-toggle=\"collapse\" class=\"collapsed\" data-target=\"#collapse-2-1495\" href=\"#collapse-2-1495\" aria-expanded=\"false\"><div class=\"fusion-toggle-icon-wrapper\"><div class=\"fusion-toggle-icon-wrapper-main\"><div class=\"fusion-toggle-icon-wrapper-sub\"><i class=\"fa-fusion-box active-icon fa-arrow-down fas\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon fa-arrow-right fas\" aria-hidden=\"true\"><\/i><\/div><\/div><\/div><div class=\"fusion-toggle-heading\">Quins beneficis comporta la gesti\u00f3 professional de xarxes socials?<\/div><\/a><\/h3><\/div><div id=\"collapse-2-1495\" aria-labelledby=\"faq_2-1495\" class=\"panel-collapse collapse\"><div class=\"panel-body toggle-content post-content\"><p>La gesti\u00f3 professional de xarxes socials t\u00e9 diversos beneficis per a les empreses, entre ells:<\/p>\n<p><strong>Augment de la visibilitat i abast<\/strong>: Una gesti\u00f3 professional de xarxes socials pot ajudar a augmentar la visibilitat i abast de la marca, ja que les xarxes socials s\u00f3n una forma efectiva d&#8217;arribar a una audi\u00e8ncia \u00e0mplia i diversa.<\/p>\n<p><strong>Fidelitzaci\u00f3 de clients<\/strong>: Les xarxes socials permeten una comunicaci\u00f3 directa amb els clients i seguidors, la qual cosa pot ajudar a fidelizarlos i enfortir la relaci\u00f3 amb la marca.<\/p>\n<p><strong>Increment del tr\u00e0nsit i les vendes<\/strong>: La gesti\u00f3 professional de xarxes socials pot augmentar el tr\u00e0nsit al lloc web de l&#8217;empresa i, en conseq\u00fc\u00e8ncia, les vendes.<\/p>\n<p><strong>Millora del servei al client<\/strong>: Les xarxes socials s\u00f3n una plataforma que els clients utilitzen per a fer preguntes, donar suggeriments i expressar les seves inquietuds. Una gesti\u00f3 professional de xarxes socials pot ajudar a millorar el servei al client i a respondre als clients de manera oportuna i efectiva.<\/p>\n<p><strong>An\u00e0lisi de la compet\u00e8ncia<\/strong>: La gesti\u00f3 professional de xarxes socials permet analitzar a la compet\u00e8ncia i descobrir noves oportunitats de creixement i millora.<\/p>\n<p><strong>Creaci\u00f3 d&#8217;una comunitat<\/strong>: La gesti\u00f3 professional de xarxes socials pot ajudar a crear una comunitat en l\u00ednia entorn de la marca, la qual cosa pot ser molt valu\u00f3s per a la fidelitzaci\u00f3 dels clients.<\/p>\n<p>En resum, la gesti\u00f3 professional de xarxes socials pot millorar la pres\u00e8ncia en l\u00ednia d&#8217;una empresa, augmentar la fidelitat dels clients i millorar el retorn de la inversi\u00f3 en m\u00e0rqueting.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"footnotes":""},"class_list":["post-1398","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/pages\/1398","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/comments?post=1398"}],"version-history":[{"count":17,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/pages\/1398\/revisions"}],"predecessor-version":[{"id":4594,"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/pages\/1398\/revisions\/4594"}],"wp:attachment":[{"href":"https:\/\/whatmkt.com\/ca\/wp-json\/wp\/v2\/media?parent=1398"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}